The ultimate tool for a night out..
We're worked with Where's Good to outline a new app that will help users locate and book the best bars, restaurants, clubs and events in their town.
Client
Where's Good?
Sector
Food & Drink
Product
Mobile App
Year
2022


Where’s Good is an exciting new app that allows users to uncover the latest and greatest spots for food, drinks, events and entertainment around you. The app combines the best of both worlds with functionality built for both businesses and consumers, displayed in an intuitive, easy to use interface.
It can be challenging to locate a social space that will meet your needs when you are visiting a new place for the first time (or perhaps haven't been there in a while), whether it be a town, city, or small village. Some might prefer a busy bar or restaurant for the atmosphere, while others might prefer a calm setting to catch up with friends or receive service more quickly. At the moment, the process of joining up with your friends in an environment that suits all can
£93 Billion
Economy
3.5 Million
Employed in
the sector
225,550
Businesses
Creating an Intuitive, User-Centric Experience.
To achieve the goals of the Where’s Good project, we kicked off with our standard discovery process, diving into the project's aims, objectives, and defining what success would look like. This involved desktop research alongside the creation of detailed user profiles that captured both qualitative and quantitative insights into what users expect from an app in this space. These profiles explored user goals, common pain points, and lifestyle factors, giving us a richer understanding of the product-market fit and a foundation for meaningful design and development choices.
Building on the insights gathered and the brief from Where’s Good, we developed a scope of work (SOW) that outlined the logistics required to deliver a robust MVP and plan for future iterations. The resulting app features an intuitive heat map with a high refresh rate, allowing users to visualise real-time venue occupancy on a familiar map interface. Users can select locations, access business-provided information, make bookings, and submit post-visit feedback. On the business side, the platform offers enhanced visibility through profile listings, banners, and event promotions, supporting discovery and engagement in a competitive local market.
Features.
- Integration with Best Time API.
- Search by location.
- Geolocation for users.
- Real-time “busyness” tracking.
- Quick find functionality for expedition of venue search.
- Push notifications.
- Built in Flutter.


