Swing Club aims to bridge the gap between amateur golfers and professional trainers, providing interactive, remote tuition through a mobile-first platform. The goal was to lower the cost of in-person coaching, expand trainers' reach beyond their local clubs, and introduce a community-driven learning experience.

Swing Club needed a clear development strategy that would validate their concept, refine their feature set, and attract investor interest.

Through our Kickstart programme, we partnered with Swing Club to transform their early-stage concept into a clear, investment-ready product. Working closely with the founders, we helped define their vision, refine the business model, and structure a compelling digital experience that brings together training, community, and commerce in one unified platform. The result is a robust foundation for growth, built to support both technical development and investor conversations.

Key features include remote golf swing analysis using third-party motion tracking, trainer-student tools for coaching and feedback, and video upload functionality for guided instruction. Users can connect within a built-in social network, fostering community and knowledge-sharing, while an integrated e-commerce store offers access to gear, merchandise, and training aids. Lesson booking and calendar tools streamline scheduling for both amateurs and professionals. With these capabilities, Swing Club is now positioned as a dynamic, scalable platform—ready to reshape how golfers learn, connect, and grow their game.

• User profiles for amateurs and professionals.
• Video upload and playback, enabling remote swing analysis.
• Live streaming and commenting, supporting real-time coaching.
• News feed and social networking, fostering engagement within the golf community.
• Integrated shop, providing direct access to golf gear and training tools.
• Calendar and lesson booking, simplifying scheduling for trainers and students.
• Paywall functionality, allowing premium content access.